HAIR BY KAMANA
Branding - logo + business card design
PROBLEM
A personal business without a personal identity.
"Hair by Kamana" was more than a home-based hair salon - it was an extension of Kamana herself. But without a logo or cohesive visual identity, there was nothing visually communicating her story, her Hawaiian roots, or the calming experience she creates for her clients.
SOLUTION
A brand rooted in identity, culture, and the feeling of escape.
The visual identity centers around a custom K monogram that transforms into a hibiscus flower, creating a subtle connection to Kamana's Hawaiian heritage while keeping the mark modern and versatile.
An organic, earthy color palette brings in the warmth and serenity of Hawaii, while reflecting the experience of being in Kamana's chair - calm, personal, and restorative.
